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Biographie et livres de Tracy L. Tuten

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Dr. Tracy L. Tuten is a Vice President of Research at Illuminas, where she consults with the world’s leading technology brands. A globally recognized authority in marketing strategy and market research, Dr. Tuten brings decades of experience as an educator, researcher, and consultant to her work. Her academic background includes a Ph.D. in Marketing, and she has served as a two-time Fulbright Scholar, sharing her expertise at universities in Korea and Argentina.

Dr. Tuten’s research
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Téléchargez le livre :  The SAGE Handbook of Social Media Marketing
The SAGE Handbook of Social Media Marketing

Annmarie Hanlon , Tracy L. Tuten


SAGE Publications Ltd

2022-06-16

PDF, ePub

Social media marketing has become indispensable for marketers who utilize social media to achieve marketing objectives ranging from customer care to advertising to commerce. This Handbook explores the foundations and methodologies in analysing the...

86,79

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Télécharger le livre :  The SAGE Handbook of Digital Marketing
Digital marketing changes the dynamics of traditional routes to market, augments conversations and facilitates the measurement of activities by organisations and consumers alike. This Handbook strives to advance the study and understanding of this domain and provides a...

Editeur : SAGE Publications Ltd
Parution : 2022-06-10
PDF, ePub

86,79

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