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Télécharger le livre : Celebrating America's Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?
Kacy Kyungok Kim
Celebrating America's Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?
This book contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado. Marketing has become ubiquitous: it doesn’t matter who you are, where you are or what you are doing, you cannot escape it. In these times of...
Editeur : Springer
Parution : 2016-03-10
Collection : Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Format(s) : PDF, ePub
210,99 €
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