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Télécharger le livre : The End of Advertising as We Know It
Armin Brott , Sergio Zyman
The End of Advertising as We Know It
The controversial marketing guru discusses the revolution in advertising strategy "What can I say about Sergio Zyman? He's a genius; that's all."-Warren Bennis, University Professor and DistinguishedProfessor of BusinessAdministration, USC Marshall School of Business In...
Editeur : Wiley
Parution : 2002-11-14

Format(s) : PDF
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