Télécharger le livre :  THE ART OF WELCOMING
This book can be considered a study aid for improving service quality within a company. It is aimed at any person or business wishing to attain a higher level of quality when in contact with customers and suppliers.When you work in the hotel industry you are often...

Editeur : Éditions EMS
Parution : 2013-09-19
Collection : Pratiques d'entreprises PDF sans DRM

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Télécharger le livre :  Marketing and experiential consumption
Dimensions of experience as a key to successful experiential strategiesFirst discussed in the seminal articles by Holbrook and Hirschman, the experiential approach attempts to understand individuals’ reactions when they consume, with the idea that we seek to enjoy...

Editeur : Éditions EMS
Parution : 2013-05-02
Collection : Societing PDF sans DRM

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At a time of increasing debate over the advantages of careers in big companies, here is a view from the inside of what takes place at Michelin. This legendary company, renowned throughout the world but still with a strong family grass-roots identity, is a career...

Editeur : Éditions EMS
Parution : 2011-09-01
Collection : Pratiques d'entreprises epub sans DRM

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The ‘100% scanning’ law, or House Resolution 1 (H.R. 1), aims to protect US territory against terrorist risks likely to affect the globallogistic chain. A unilateral step, it may be perceived as a disguised protectionist measure which would transfer the risk of...

Editeur : Éditions EMS
Parution : 2008-06-01
Collection : Gestion en Liberté epub sans DRM

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