Téléchargez le livre : The Role of Creative Ignorance: Portraits of Path Finders and Path Creators

The Role of Creative Ignorance: Portraits of Path Finders and Path Creators



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Éditeur :

Palgrave Pivot


Paru le : 2014-12-21



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Description
Traditionally, company experts and outside collaborators innovate by developing the knowledge map. Success or failure of incremental innovation hinges on this path. The Role of Creative Ignorance suggests the knowledge map should be abandoned and replaced with a new methodology, that of creative ignorance. With over 30 years of experience in international economics and entrepreneurship, Piero Formica explores the concept of creative ignorance in combination with path creation and its disruptive effect on entrepreneurship. Using narrative examples of innovators and companies worldwide, he introduces the characteristics of successful path creators that overstep the boundaries set by knowledge maps to open up new, unprecedented routes and connect them each other. In doing so, path creators reveal latent, unexpressed needs of consumers and drive innovation forward.
Pages
148 pages
Collection
n.c
Parution
2014-12-21
Marque
Palgrave Pivot
EAN papier
9781137489623
EAN PDF
9781137492470
Informations sur l'ebook
Nombre pages copiables
1
Nombre pages imprimables
14
Taille du fichier
2990 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
52,74 €

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