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Description
Fundamental Business Economics, Second Edition provides the theory and practice of the fundamental principles of business economics.

The book is organized into five sections. The first part, introduction to business practice, discusses the essential nature of business economic activity, the scientific method used in practicing business economics, and the interaction between the firm and its environment. Part 2 focuses on entrepreneurship and the management function. The basic founding considerations which may be approached from the angle of the economic principle, and which may be controlled by management are considered in Part 3. The fourth part elaborates the specialized business functions. The final chapter reflects on business economics as a science. It looks at the historical trends in the development of business economics concluding with business economics to be in a position among the natural and cultural sciences.

Business researchers, economists, and students will find the book very insightful.
Pages
268 pages
Collection
n.c
Parution
2014-05-20
Marque
Butterworth-Heinemann
EAN papier
9780409103090
EAN PDF
9781483135694
Informations sur l'ebook
Nombre pages copiables
26
Nombre pages imprimables
26
Taille du fichier
33925 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
57,97 €

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