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Summary: Marketing Warfare

Review and Analysis of Ries and Trout's Book de

Éditeur :

Business Book Summaries


Paru le : 2014-10-14

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Description
The must-read summary of Al Ries and Jack Trout’s book: “Marketing Warfare: How Corporations Are Applying Military Strategies to Business”.

This complete summary of the ideas from Al Ries and Jack Trout’s book “Marketing Warfare” shows how important it is for companies to stay ahead of their competitors in today’s overcrowded market. The authors explain how leaders can adopt military strategies to use in their operations in order to gain a considerable competitive advantage. By following their advice, you can use this approach to defend your business territory and conquer any competitors that threaten your position.

Added-value of this summary:
• Save time
• Understand the key concepts
• Expand your business knowledge

To learn more, read “Marketing Warfare” and start making use of military strategies to get ahead of the competition and gain loyal customers.
Pages
40 pages
Collection
n.c
Parution
2014-10-14
Marque
Business Book Summaries
EAN papier
9782511047460
EAN EPUB SANS DRM
9782511018002
Informations sur l'ebook
Prix
9,99 €

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