Téléchargez le livre : Plant-Based Food Consumption

Plant-Based Food Consumption

Products, Consumers and Strategies

de

,

Éditeur :

Woodhead Publishing


Paru le : 2023-11-03



eBook Téléchargement , DRM LCP 🛈 DRM Adobe 🛈 ebook sans DRM
Lecture en ligne (streaming)
184,63 €
Téléchargement immédiat
Dès validation de votre commande
Ajouter à ma liste d'envies
Image Louise Reader présentation

Louise Reader

Lisez ce titre sur l'application Louise Reader.

badge apple Application Louise Reader
badge Android Application Louise Reader
Description
Plant-Based Food Consumption: Product, Consumers and Strategies explores the phenomenon of plant-based food consumption, specifically that which follows flexitarian, reducetarian, vegetarian and vegan diets. The book provides an overview of plant-based food products and their associated health and nutrition benefits, drawbacks, potential consumers, and strategies for approaching this emerging market. Moving from the analysis of consumers' motivations and needs, the book describes how companies manage new product development or product rejuvenation. In addition, the book provides consumer science and marketing strategies through short case studies designed to help the reader understand how to put theory to practice. Food scientists, food developers, food marketers, academics and students studying related areas will benefit from this important reference. - Provides a link between theoretical information and business practices - Presents a comprehensive overview of the phenomenon of plant-based food consumption - Contains valuable information upon which to formulate strategic business plans or to work on plant-based food consumption research plans and projects
Pages
308 pages
Collection
n.c
Parution
2023-11-03
Marque
Woodhead Publishing
EAN papier
9780323988285
EAN PDF
9780323972444
Informations sur l'ebook
Nombre pages copiables
30
Nombre pages imprimables
30
Taille du fichier
3789 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
184,63 €
EAN EPUB SANS DRM
9780323972444
Informations sur l'ebook
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
184,63 €

Suggestions personnalisées